MEET SARA

innovation.png

Vice President, Innovation Enablement, Platypus Labs

building.png

10 + years of Senior Positions in Corporate America

trophy.png

Award-Winning Entrepreneur

bulb.png

2016 Female Entrepreneur of the Year (Jacksonville, FL)

Screen Shot 2018-08-15 at 12.26.09 AM.png

WATCH SARA SPEAK

Sara%2BFrasca.jpg

SARA is Vice President of Innovation Enablement at Platypus Labs, a global innovation enablement, invention, and consulting firm. She helps leading organizations cultivate human imagination, build a culture of innovation, and solve complex problems in creative ways. Sara is a go-to resource for leaders seeking competitive advantage and sustainable success by harnessing innovation.

She started her career at General Mills, helping to build and launch a variety of successful brands. As an Account Director at HelloWorld, she was at the forefront of the digital boom, strategically leading Fortune 500 clients through their transformation. In 2014, she decided to harness her entrepreneurial spirit, leading to the launch of Trasca & Co Eatery, a hyper-successful business in Jacksonville, Florida.

Her passion for creativity and service, mixed with her corporate and start-up experience make her a great asset to help organizations navigate a multitude of business challenges. Sara was named Female Entrepreneur of the Year in Jacksonville, Florida and sits on the Board of Directors for the Jacksonville University Davis College of Business.

Screen Shot 2018-08-15 at 12.26.09 AM.png

SPEAKING TOPICS


[+] HARNESSING INNOVATION: TURNING RAW IDEAS INTO POWERFUL RESULTS
Sara Frasca has seen thousands of companies loaded with creative buzz and big ideas. How is it that some harness their imagination to create game-changing drivers of growth and innovation while others miss the mark? The answer: the best companies have a systematic process to focus their team’s creativity into practical outputs. Frasca blends the improvisational qualities of a jazz ensemble with bleeding-edge business savvy to bring a completely fresh perspective on unleashing creativity in the organization. Her inspiring presentation delivers practical tools that can be used immediately to increase creative output and deliver bottom-line results. You’ll learn to:

1. Use specific techniques to harness your most powerful ideas
2. Apply creativity on a daily basis across all business activities and roles
3. Break free from the three biggest blockers of creativity
4. Apply best practices from the world’s most innovative companies
5. Avoid the five biggest creativity killers
6. Master the three most powerful brainstorming techniques that you’ve never even heard of
7. Build a culture that celebrates fresh thinking and embraces new ideas


[+] HACKING INNOVATION - THE NEW GROWTH MODEL FROM THE SINISTER WORLD OF HACKERS
With intense competitive pressures and mind-numbing speed, leaders seek fresh approaches for growth and innovation. As old methods become commoditized, new creative problem-solving techniques are needed more than ever. Drawing inspiration from the unlikely world of hackers, Sara Frasca has discovered a new and powerful model for leadership and organizational success. The underworld of cybercriminals contains some of the most creative people on the planet, despite their illicit motives. In this thrilling and provocative talk, Frasca takes the audience on a mind-opening journey, showing how hacking techniques can be deployed to drive legitimate business outcomes. Learning how hackers would solve your most pressing challenges using unorthodox approaches will give you a new framework for creative problem solving, growth, and innovation. You’ll learn:

1. Specific tools and techniques from the Five Core Mindsets and Ten Primary Tactics of Hackers
2. Fresh approaches to complex problem solving
3. How a hacker would approach your work if he or she had your job
4. Why unorthodox moves can lead to the best business outcomes
5. How to protect yourself and your company from innovation hackers of all sizes and types


[+] THE GRAVITY-DEFYING LEADER: INNOVATIVE APPROACHES TO HYPER-GROWTH LEADERSHIP
With disruptive forces assaulting business from every direction, creativity has been labeled the single-most important business attribute. To succeed, leaders must be focused on creating a resilient culture where everyone’s engaged; a torrent of fresh, creative ideas needs to flow from every level of the organization. Top leaders then employ a secret weapon: a systematic approach to selecting and launching the ideas that will best drive growth and innovation. Sara Frasca weighs in with a fresh perspective on this critical leadership challenge. Frasca shows leaders how to employ her simple but effective framework to ramp up the creativity and identify/launch ideas that will break through and defy gravity. This presentation will help leaders:

1. Challenge assumptions and conventional wisdom
2. Build courage to foster responsible risk-taking
3. Authentically express your own creativity and tap into the hidden creativity of your team members
4. Develop “everyday creativity” to attack business problems of all sizes
5. Deploy creativity beyond R&D to reimagine processes, drive efficiency, and improve operations
6. Uncover fresh approaches for reinvention and growth


[+] ENTREPRENEURIAL FIRE: THINK AND ACT LIKE A STARTUP (EVEN IF YOU’RE NOT)
Entrepreneurs look at the world differently. We celebrate them for their bold vision and courage – they drive game-changing innovation that creates enormous economic success while making a profound impact on the world. What is it about the entrepreneurial mindset that helps these mavericks seize opportunity that others miss? Frasca shows leaders and organizations how to embrace the creativity, grit, and vision of a startup and then channel this approach to drive growth, innovation, efficiency, and customer delight. Sara Frasca decodes the entrepreneurial DNA to help leaders of any size company in any industry or profession:

1. Understand how an entrepreneur would attack their organization with the specific goal of dislodging it
2. Reimagine their role through the lens of an entrepreneur
3. Harness the ferocity of entrepreneurial thinking
4. Embrace “startup speed” to increase velocity in your own organization
5. Learn the five best approaches used by startups to create disruption
6. Avoid the weaknesses that plague entrepreneurs by exposing the four biggest startup death traps

WHAT CLIENTS ARE SAYING

richey may logo.png

“You far exceeded our expectations! There’s a buzz in the office & the idea machine is still running - Amazing!”

Jason Yetter, Managing Partner, Richey May

associated.png

"Your presentation was phenomenal. I'm leaving today with renewed energy, ideas, and enthusiasm."

Eric O., Associated Financial Group

Screen Shot 2018-08-13 at 1.51.40 PM.png

"Entertaining and enlightening."

Julian H. , Visa

heineken.png

"It was one of the most motivating & thought-provoking two hours of my career. I was blown away."

Robert C. , Heineken

Screen Shot 2018-08-15 at 12.26.09 AM.png

INVITE SARA TO SPEAK

You’ve made the right choice. By working with Sara, you’re locking in a fantastic outcome for your upcoming event. Drama-free, customized, inspiring, and high-impact.

Contact our freaky-responsive team to get things started…

jordan.png

JORDAN BROAD

For speaking engagements, media inquiries, appearances, or consulting...

Office: 248.206.7065

Mobile: 248.910.7573

jordan@platypuslabs.com

sara.png

SARA FRASCA

To get in touch with Sara directly...

Mobile: 651.353.4448

sara@platypuslabs.com

jonathan.png

JONATHAN DEISENROTH

For anything relating to Sara's calendar or logistics for Sara's speaking engagements...

Office: 248.206.7068

Mobile: 248.225.8553

jonathan@platypuslabs.com